Exploring the Fantasy Sports Market in India!

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Engage with captivating visuals on fantasy sports. Discover India's booming fantasy sports market, witnessing exponential growth and enticing enthusiasts nationwide.

The market size soared to Rs 34,600 crore in FY21, with projected growth to Rs 1,65,000 crore by FY25, boasting a remarkable CAGR of 38%.

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India's real money gaming (RMG) sector dominated with a $1.5 billion market size in FY 2022, surpassing eSports. Projected CAGR of 27% anticipates significant growth by FY 2027.

(in billion U.S. dollars)

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The CMI Intelligence Team notes a surge in annual sports events like IPL T20, Pro Kabaddi, ICC Cricket World Cup, complemented by the growing presence of media platforms analyzing fantasy sports trends.

In 2023, cricket dominated Indian fantasy sports with 85% of registered users, followed by kabaddi at 26%. Other sports like handball and baseball gained traction amid the pandemic.

Distribution of fantasy sports gamers in India in 2023, by sport

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Here are some of the key dynamics impacting the market:

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Smartphones and affordable Internet access have made fantasy sports popular in India. Digital platforms make fantasy sports easier to play, increasing user numbers.

Rising Internet and smartphone penetration:

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Cricket large fan base has led to the creation of fantasy sports. India's most popular fantasy sports category is fantasy cricket, which dominates the market.

Cricket is India's most popular sport:

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More discretionary income means more fun, including fantasy sports. Fantasy sports fans love in-app purchases, memberships, and other incentives.

More disposable income:

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IPL and Pro Kabaddi League have partnered with fantasy sports sites to boost visibility and audience. User participation has grown due to these agreements.

Partnership with sports leagues:

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The Indian government licensed and regulated fantasy sports, making them more transparent and legitimate. This boosts user trust and industry investment.

Legalization and regulation:

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FY22 fantasy sports users in India were youthful, 40% were 25–34, evenly split between metros and non-metros, and mostly male. About 60% of fantasy sports transactions are from tier 2 and 3 locations, and 40% of users participate more than once a week. Only 20% register for paid contests.

Cricket Fantasy App Business Model!

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